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Terms of Service

Last updated: 8 September 2026

Welcome to Semora ("we", "our", "us") , a WhatsApp-based SaaS platform that helps small and medium businesses manage customer communication, broadcasts, and sales via WhatsApp Business tools.

By signing up, accessing, or using Semora, you ("you", "User", or "Customer") agree to be bound by these Terms of Service ("Terms"). If you do not agree with these Terms, please do not use Semora.

1. The Service

Semora is a live, commercially supported software service used by paying businesses. We improve it continuously and may add or change features at any time. If we plan to remove a feature that your paid plan relies on, we will give you at least 30 days' notice.

We aim to keep Semora available around the clock and announce scheduled maintenance in advance where possible. Delivery of WhatsApp messages depends on Meta's platform, which is outside our control. Support is available on WhatsApp and email during Indian business hours.

2. WhatsApp Business Integration

  • Semora provides the WhatsApp Business Platform through a Meta Business Solution Provider. Your WhatsApp Business Account is created in your own Meta business portfolio and remains yours.
  • Semora uses the official WhatsApp Business API or tools and is not directly affiliated with WhatsApp Inc. or Meta Platforms, Inc.
  • Your use of Semora must comply with WhatsApp's own policies and guidelines.
  • We do not guarantee account approval, green tick verification, or delivery rates , as these are governed by WhatsApp's internal systems.

3. Account & Access

  • You must be at least 18 years old and authorized to act on behalf of the business you represent.
  • You are responsible for maintaining the security of your Semora account.
  • Semora reserves the right to suspend or terminate your access if we detect misuse, abuse, or violation of these Terms.

4. Acceptable Use

You agree not to use Semora to:

  • Send spam, unsolicited messages, or promotions in violation of WhatsApp's or local laws.
  • Send abusive, illegal, or harmful content.
  • Circumvent WhatsApp limitations or policies.
  • Interfere with the platform's functionality or security.

5. Changes to the Platform

We may:

  • Add or change features at any time, subject to the removal notice described in section 1.
  • Update pricing, limits, or terms, with notice.
  • Discontinue parts of the platform temporarily or permanently.

You acknowledge that your continued use after such changes constitutes acceptance.

6. Data & Privacy

  • You own your business data. You can export your contacts from Semora at any time. After your account is closed, we keep your data for 30 days so you can request a copy or reactivate, then delete it.
  • Your data includes contacts with phone numbers, tags, notes, opt-in status, birthdays and anniversaries; leads with stages, values and follow-up dates; campaign history with per-recipient status; templates; your product library; and conversation history to the extent WhatsApp makes it available. We provide it in CSV or JSON.
  • By using Semora, you grant us permission to store, process, and analyze the data you input for the purpose of providing the service.
  • We will never sell your data to third parties.
  • Please refer to our Privacy Policy for full details.

7. Intellectual Property

  • Semora, its logo, software, content, and branding are our intellectual property.
  • You may not copy, modify, reverse engineer, or distribute our platform or assets without written permission.

8. Feedback

Any feedback, suggestions, or ideas you provide may be used by us without obligation or compensation.

9. Payment & Refunds

  • If your plan includes a fee, payment terms will be shared separately and must be honored for continued access.
  • Paid plans include a 30-day money-back guarantee. If you request a refund within 30 days of your first payment, we will refund it in full. After 30 days, fees are non-refundable, including any unused portion of an annual plan.

10. Termination

You may cancel your account at any time. We may suspend or terminate your access if:

  • You breach these Terms.
  • You engage in fraudulent or harmful activity.
  • Required payments are not made.

11. Our Commitments

We keep your data confidential and never sell it. We take daily backups. We will notify you within 72 hours of becoming aware of a data breach affecting your account. After your account is closed, we keep your data for 30 days so you can request a copy or reactivate, then delete it.

12. Limitation of Liability

To the fullest extent permitted by law:

  • Semora is provided "as is" without warranties of any kind.
  • We are not liable for loss of profits, data, business, or indirect damages.
  • Our total liability under these Terms shall not exceed the amount paid by you (if any) in the last 3 months.

13. Indemnity

You agree to indemnify and hold harmless Semora and its affiliates from any claims, damages, or losses arising out of your use of the platform, breach of these Terms, or violation of third-party rights.

14. Governing Law

These Terms are governed by the laws of India. Any disputes shall be subject to the exclusive jurisdiction of the courts in Mumbai, Maharashtra.

15. Contact

For any queries regarding these Terms, please contact us at hello@semora.app

📍 B-1402, Harmony Chandak, Kandivali West, Mumbai 400092